This goes on much easier than Vittoria's regular mastik. Slicker for longer so tire slides on the rim and centers itself as you inflate. If you have to make adjustments it is less tacky so no problem. Doesn't clean up off tire and rim as easy as claimed but certainly easier than regular mastik. Most importantly, it seems to hold just as strong as Vittoria's regular mastik. After going to Effetto's tubular tape because of being tired of the hassle of regular gluing, this Mastik Pro has brought me back to gluing!