I haven't gone on a bike ride of more than an hour without a bottle of this in years. This has become my go-to carb drink for energy supplement in between snacks. I usually ride with two bottles so I'll have this and water or a hydration mix of some kind. I always try to eat little and often but I'm a bit clumsy trying to get back to my pocket and then open something and then eat it. It's even worse in the winter with gloves on. So I wind up not eating in between stops. Enter Maurten, which keeps me fueled sip-by-sip with little hits of calories.
I've tried some other carb/fuel drinks but generally prefer these. The generic semi-sweet taste is difficult to get tired of and whatever science magic they've built into this that makes it turn into a gel in your stomach to keep your digestive system settled really works for me, and I have an incredibly weak and picky stomach. I always go for the lower calorie 180 version because that's really enough for me. I'm not depending on this as my sole source of fuel, though I think for a mid-length ride it could probably do the trick. On the spendy side but but the cost per-pack is about average or even lower compared to Tailwind, SiS, Hammer, or Skratch competitors.