I was a bit skeptical about these wheels, glad I was wrong. Biggest difference I've experienced upgrading to carbon wheels on a bike. They immediately felt much lighter and faster, and for some reason, more comfortable with bumpy roads (this one may be placebo). Where it shines is at higher speeds, you feel more speed for the same power. Only downside I see is you can't upgrade the free hub to XD, AFAIK.
Money well spent, very happy with purchase.