I am sure most people will look at the price of this laundry detergent and think - what is wrong with this guy rating this as a steal as far as value - well, it is all relative. I am not sure what it is about the smell of this stuff but I love the smell and I love the way it cleans my Assos kit.
When you pour normal detergent into a washer - it takes a lot to get that soap out of the cup into the machine - even pouring in water it takes a while to get it out, then you have to wipe it out. The Assos cleanser is easily rinsed out with a bit of water - why does this matter? It is easy to rinse out of your clothes. I think it ends up with a better clean. None of the smells from riding remain after being washed and you are left with a great smelling piece of kit.
With my normal clothes detergent, I end up with residue on the clothes from time to time. If you buy the 1L size it is a lot more reasonably priced. I have been using this stuff for many years and would never consider using anything else at this point
You paid big bucks for your Assos, Castelli, Rapha or other cycling gear right? Why would you shorten it's life with products that are inferior?
Your technical clothing provides you with pleasant features like sweat-wicking, saddle comfort etc. Unfortunately a number of those features are sensitive to detergents, and a lot detergents or their perfumes love to cling to your fabrics. Prior to this I hand washed with a detergent free cleanser. Time consuming and very expensive. Now I use lingerie bags, the delicate cycle and this wash. I don't notice any difference in function off my fabrics. Further, other anecdotes claim if your have been using normal tide, those stuff can help remove those aforementioned residues and restore your technical clothing to almost brand new.
I'll be purchasing this again, if you're paying for nicer clothes, treat them nice.
I like the product. While hand-washing in the sink the 1st time, the water became slightly milky with a sheen on top - which I assume was all the residues from other detergents and borax I've tried to use to solve the acrid stench problem with my cycling jersey. I spike my Gatorade with Emergen-C, so my pits are a Superfund Site!
Dawn anti-bacterial dish soap works well too, and I like the Apple scented one, but I'm not sure Dawn won't damage the fabric over time, so this seems a reasonable expenditure if hand-washing (1 cap-full vs 2-3 in a machine).
It appears from the Material Safety Data Sheet that the anti-microbial agent used is Methylisothiazolinone, which is generally safe except that it is a powerful eye irritant. Google it.
I use this to wash all my cycling clothes-it leaves them looking and smelling clean, the colors don't fade, and it seems to help them last longer (at least that's what I'd like to believe). A little goes a long way, and I like the large size because it lasts a couple months during cycling season.
Great product and now part of my daily routine. Immediately after my daily ride, my kit goes in for about a 15 minute soak with the active wear cleanser. A quick rince and hang to dry. My cycle gear is still in new condition after months of use.
I use it for all my lycra workout gear.
I've used this stuff exclusively for all of my cycling kits. I hand wash because garments are delicate and expensive. You adjust the amount depending on sweat and grime factor. They recommend one cap per gallon. I'm a little more liberal, probably because I love the way it smells. Clean, bright, and keeps the shape of your garments. No residue. Rinse well and wring them out. Hang em up. Repeat as necessary
This is great stuff-I like the large size that they sell on this site because I go through it fairly quickly during prime cycling season. It keeps my cycling clothes looking new, smelling great, and keeps them stretchy for longer than other detergents I've tried in the past. And this is all I use on my good exercise clothing-it makes them last longer and stay nice longer.
I won a bottle in a post-race raffle last fall and use it on all my running & cycling clothes. It's the best I've used for removing odors but I'm not sure how well it would work for stain removal. It really shines in hand washing (specifically winter gloves) - odors are gone and the cleanser fragrance is mild. I'd definitely buy a replacement when it runs out, especially since VIP points would cover the cost of 1-2 bottles per year.